Together with the increasing influence of mass consumption, that in part may be seen as resulting from the shift from war-time production to everyday consumption, the idea of “the family” had a big impact on household life. The home became the privileged site of investment for consumption – the production of kitchen appliances, furniture, food, etc. – and a place where the gender roles of the “new family” were to be established. Jean Baudrillard suggests that the ideological function of the home changed through consumption – once a moral and symbolic institution, it now turned into a playground for a new organization of objects and social life.
Excerpt from Helena Mattsson's "House of the Future: The Sociology of Interior Design in An Age of Consumption"
House of the Future: The Sociology of Interior Design in An Age of Consumption
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Tim Anstey, Brian Manning Delaney, Power Ekroth, Jeff Kinkle, Trond Lundemo, Staffan Lundgren, Karl Lydén, Helena Mattsson, Meike Schalk, Susan Schuppli, Kim West.
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